Carnism is the invisible belief system that conditions people to eat certain animals. Carnism is essentially the opposite of veganism. “Carn” means “flesh” or “of the flesh” and “ism” refers to a belief system.
This man is eating a golden retriever burger, with cheese made from horse’s milk on a bun glazed with canary’s eggs.
He doesn’t feel disturbed, though, because his brain is plugged into a matrix.
This is the matrix of carnism.
This bestselling and groundbreaking book is in print in seventeen languages. The 10th anniversary edition features a new foreword by Yuval Harari, updated text, and an afterword by Melanie Joy.
There’s plenty of information in Why We Love Dogs, Eat Pigs, and Wear Cows, and insight, and argument. But the true achievement of this book is that it reminds us of what we already know. With eloquence and humility, Melanie Joy appeals to the values that all of us already have, and have always had. She reminds us of who we are.
A few years from now, “carnism” will be a household term, and how we think about eating animals will be fundamentally altered.
Why We Love Dogs, Eat Pigs, and Wear Cows is a must-read book for everyone who is horrified by the idea of eating dogs, but eats pigs, cows and chickens.
Carnism is one of the most thought-provoking concepts in decades.
Carnism is a revolutionary concept that neither animal advocates nor meat eaters can afford to ignore.